Microsoft announced Windows 7 prices. This post summarizes the most important facts. I also share my opinion at the end of the article. The video at the end of the article shows the interview about the announcement with Brad Brooks, Corporate VP for Windows Consumer Marketing.
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Upgrade prices ^
- Windows 7 Home Premium (Upgrade): $119.99
- Windows 7 Professional (Upgrade): $199.99
- Windows 7 Ultimate (Upgrade): $219.99
Prices for the full license ^
- Windows 7 Home Premium (Full): $199.99
- Windows 7 Professional (Full): $299.99
- Windows 7 Ultimate (Full): $319.99
Important notes ^
- The full licenses of Home Premium is $40 cheaper, the upgrade license costs $10 less; the other prices didn't change
- The Windows 7 update option program starts on June 26 and ends January 31, 2010; if you buy Vista now, you will get the corresponding Windows 7 edition for free once it is released
- If you preorder Windows 7 (U.S., Canada and Japan only for now), you can save more than 50 percent; this offer is only available for a few days
- Windows 7 will be publicly available on October 22, 2009
- Members of the European Union won't be able to install Windows 7 as an upgrade; however they can buy an upgrade license
It is great that Microsoft didn't raise prices as many expected. I suppose that means that volume prices won't be changed either. They even reduced prices significantly for the most popular home edition. I guess, it has something to do with the Linux competition in the netbook market. I just don't understand why Windows 7 Pro doesn't cost $300 instead of $299.99. Does it really look cheaper to you this way with the all these 9s? I always feel that someone tries to cheat on me when I see such an odd price.
The fact that we in the EU can't install Windows 7 as an upgrade is a bizarre consequence of the dispute between Microsoft and the European Commission. Usually, a clean install is the best way to deploy a new OS version. However, this might be different with Windows 7 considering that the difference to Vista is not that big. I am not sure if this means that User State Migration won't work with Windows 7 E. If so, then Europe will face a severe competitive disadvantage thanks to our European bureaucrats in Brussels. Check out my rant against the European Commission, if you haven't read it yet.